Behavior guidance for tone, escalation, and answer quality

SellBot now includes a dedicated guidance surface where merchants can shape how the assistant speaks, when it escalates, and what rules it should follow in customer-facing replies.

Keep replies on-brand

Guidance settings make it easier to control tone of voice, simplify how answers are written, and avoid inconsistent replies across products, policies, and support questions.

  • Define communication style and response expectations
  • Set rules for when SellBot should hand off to a human
  • Create lightweight defaults before adding deeper guidance

Add structure without retraining the whole system

Behavior controls give merchants a precise place to shape AI output without forcing them into raw prompt engineering or hidden admin-only settings.

  • Useful for support teams that need tighter answer guardrails
  • Useful for stores with escalation-sensitive policy or billing flows
  • Useful when a brand voice needs to stay consistent across every conversation

Put it to work in the panel

SellBot now exposes these controls inside the panel, so merchants can move from setup to testing to launch in one product surface.